Avenue is formally committed to donating the equivalent of 5% of revenues or more to charitable partners each year (including in-kind product donations).

 

Community service and impact is part of our DNA. Avenue is committed to contributing to our community, environment, society and world in a meaningful way. Since our inception, Avenue has invested in worthy causes as part of our community impact program which donates 5% or more of annual revenue to local nonprofits (both financial, in-kind products and expenses provided delivering services) to amplify their good work and impact. While our team creates thoughtful and innovative marketing work for our clients, we simultaneously dig into our communities through volunteer and corporate philanthropy work. Our end goal is to help make our world a better place.

 

Avenue has a robust Charity of Choice program that provides four Oregon-based non-profits with up to $5,000 in pro bono marketing services on a quarterly basis each year, which totals $25,000 annually and approximately 2.5%+ of employee time. In addition to partnering with these non-profits on their digital marketing efforts, the Avenue team spends one day per quarter volunteering with the selected Charity of Choice. Through this quarterly partnership, we help local non-profits level-up their digital marketing programs to more effectively support their long-term organizational goals. To submit your non-profit for consideration in Avenue’s quarterly Charity of Choice program, please contact us here.

 

Beyond this program, our team members are encouraged to seek out and volunteer individually with organizations they are passionate about – and they are given work hours to do so. Avenue team members have dedicated their time to support organizations such as SMART (Start Making A Reader Today), Street Roots, B Local PDX, Prosper Portland,  Adelante Mujeres, Banfield Foundation, Boys & Girls Aid, MercyCorps NW, Oregon Humane Society, the Oregon Zoo and more. 

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As a company that leads with our values and is designed to help purpose-driven organizations, women and minority-owned businesses, B Corps and credit unions, among other progressive organizations, we are working to address racism across all facets of our business.  

 

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We would like to recognize the Indigenous communities that have stewarded the land we now know as the Portland Metro Area. Avenue acknowledges that the land on which we occupy rests on traditional village sites of the Multnomah, Wasco, Cowlitz, Kathlamet, Clackamas, Bands of Chinook, Tualatin, Kalapuya, Molalla, and many other tribes who made their homes along the Columbia River. While a land acknowledgment is not enough, it is an important social justice and decolonial practice that promotes Indigenous visibility and a reminder that we live and work on stolen Indigenous land. Avenue takes this opportunity to thank the original caretakers of this land. To learn more about Portland's indigenous, diverse and vibrant community, please read Leading with Tradition, a document created by the Portland Indian Leaders Roundtable.  

 

We also believe that recognizing Northeast Alberta Street as central to a shared African American history and one of the oldest sections of Portland is a necessity. Avenue’s office sits on Alberta Street between twentieth and twenty-first avenue, within a neighborhood that has experienced its share of growing pains. Over the decades, Alberta Street has morphed from a poor area populated by immigrants and disenfranchised Black citizens to a thriving and industrious haven for creative artisans and business owners. We make space to acknowledge the immigrant and Black communities who have experienced drastic displacement and erasure through the effects of gentrification and the trajectory of history that has rebuilt the Alberta Arts District into what it is today.